We’re a people company.

We build Sales, Marketing, Program and OPS teams

We run them and own their performance

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We find the best
people when and where
you need them

Our place

Your place

Virtual place

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Our people are Data Smart, critical thinkers who are technology aware

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Our Managed Services are accountable for the business result… not just showing up.

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We build sales, marketing & operations teams

and we own their performance

We build sales, marketing
& operations teams

and we own their performance

We build Sales, Marketing,
We run them and own their performance
Program and OPS teams
We find the best people when and where you need them
Our place
Your place
Virtual place
Our people are Data Smart, critical thinkers who are technology aware
Our Managed Services are accountable for the business result... not just showing up.

We’re a Managed Services provider and we  build dynamic, high performing sales, marketing and operations teams.  We also own the teams’ performance and execution – so you can focus on the strategy.

What is a Managed Service?

Our managed services take responsibility for a specific business process, program, or role on your behalf.  This allows you to focus on the business strategy and we will focus on the execution.  We start by hiring the best people for the job, manage their performance and maintain the execution for one price with measurable results.  Examples are sales teams with measurable quotas, marketing teams with retention & acquisition goals and program management teams accountable for the performance of the program.

We measure success

Before our Data Smart teams get to work, we establish clear benchmarks and performance targets – and then define the metrics  to measure success.

We take responsibility

We work with you to establish goals (Service Levels) for productivity, quality and coverage and tie our compensation to them.  This means that we’re as motivated as you to succeed.

We’re nimble

We’re built for speed because we know that “Time To Market” is the difference maker.  We fast-track recruiting, on-boarding and training to deploy effective teams with diverse skill sets – when you need them.

We find the best people

Top performers are the life blood of a company.  Our detailed and intense process allows us to recruit and hire the best.

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Retirement security

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Family Care

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Life Insurance

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Our Services

Sales & Marketing Teams

We recruit, hire and manage sales and marketing teams dedicated to acquiring new, high value members and selling new, valuable services to existing members.

Advanced Analytics

Data mining, segmentations, and the combination of predictive and prescriptive modeling allow us to better understand your members, their needs, and the appropriate level of sales and marketing resources you should dedicate to them.

World Class Creative

Marketing communications from Credit Unions must authentically address members’ needs. Our creative teams work with our analytics teams to determine the right message for the right audience, then bring it to live in language that resonates with members.

Multi-Channel Engagement

Through Flawless execution and marketing automation, we can reach more members and leads with greater efficiency. With automatic cadenced messaging, we also deliver more relevant messages to members, whether through email, SMS, mobile or social.

Long Term Care

We help Credit Unions market and sell non-interest income products to their members because Non-Interest Income will play an increasingly crucial role in maintaining profitability. The number of baby boomers who are Credit Union members decline the next generation will not be able to make up for that asset loss.  One area of opportunity is value-added insurance services that offer long-term care benefits. This will attract, acquire, and retain members of all ages.  Furthermore it will enable cross-selling opportunities for other retirement products, increase deposits and loyalty – all while providing a new source of income.

Relevant Statistics:

  • The average CU member is a baby boomer
  • Baby boomers tend to have the most assets in the CU
  • 70 percent of people 65 and older are estimated to need long-term care [source: U.S. Administration on Aging]

  • Baby boomers represent a higher average profit per member
  • Purchasing long-term care insurance is most affordable before retirement – allowing CU’s to provide a service to members [source: Block]

We support you and your members

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What We Will Do for You

Retention

We keep your most valuable Members safe from your competitors by keeping them engaged with your brand.  Typically the cost of acquiring new Members is greater than replacing truly valuable ones. Therefore, we make sure you know who your high value Members are and keep them engaged.

Acquisition

We acquire the people who resemble your most valuable Members that are in their buying phase.  This will save you time and money.  Furthermore, it will build a stronger relationship from the start so that it will be harder for your competition to steal your Members.

Growth

Increasing your Members’ share of spend with you is based on understanding who they are and what their needs are.  Often the opportunity is to “Cross-Sell or Up-Sell” into a higher end product or find adjacent products that help fulfill their needs.

Your palce or ours

Your Place

  • We will staff or manage a sales and marketing team at your office and be fully responsible for their performance.

Our Place

  • We will work at our office marketing and selling on your behalf from our offices.